Protecting your intellectual property (IP) should be a top consideration when entering any foreign market, including China. Despite the lingering horror stories, IP protection in China has improved greatly. A foreign business can register its trade mark, have local authorities raid infringing factories, take infringers to court and have Chinese customs seize infringing goods before they leave China’s borders. There are reasonably effective measures for foreign businesses to protect their IP in China, but you must prepare adequately and understand how to use the system. This guide aims to provide some practical key China IP messages and refer you to further useful materials.